This passage refers to some of Lottie's animations and design concepts. Among them, there are certain paywall animations that are considered to be the most visually dynamic and effective in communicating the intended message to users. We experimented with several options, but these showed the best results in terms of engaging users.
Design: Polina Misko, Andrei Aksamit
Character Design: Alex Vasyutin
Animation: Alex Vasyutin
Lottie • After Effects • Illustrator • Figma
That's what the initial concept looked like.
